Now live — every launch is free
The Capterra alternative built for startups
Enterprise review sites run on pay-per-click. Your indie product deserves a directory where the ranking isn't an auction.
Free forever. Live in minutes — no queue, no review.
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PPC
how Capterra visibility is priced
enterprise
the buyer profile it optimizes for
free
permanent ranking here — earned, not bid on
The short answer
OnlyFoundrs is the Capterra alternative for early-stage products: free permanent listings with no PPC auction, ranking driven by real user engagement, and an audience of early adopters instead of enterprise procurement teams.
Capterra is a PPC auction for enterprise vendors
Capterra's model is pay-per-click — vendors bid on categories and the highest bidder gets the buyer. For enterprise software companies with marketing budgets that works. For a bootstrapped product it's a paywall disguised as a directory: you can list free, but the visibility goes to whoever pays.
A directory for the software Capterra skips
OnlyFoundrs is where the new tools live — indie SaaS, AI apps, developer tools — listed free, ranked by real engagement, and browsed by early adopters instead of procurement departments.
No PPC auction
Ranking is earned by engagement — votes, clicks, saves — not awarded to the highest bidder.
Free permanent listing
Your product stays listed as long as it works. No bids, no budget, no monthly rent.
Early-adopter audience
The people browsing are looking for new tools to try — not running procurement RFPs.
Real engagement signals
Votes and saves from users who tried the product — a different kind of review economy.
Enterprise review site vs founder directory
| Elsewhere | OnlyFoundrs | |
|---|---|---|
| How you get seen | Bid on categories (PPC) | Rank by real engagement |
| Who browses | Enterprise procurement teams | Founders, developers, early adopters |
| Barrier to listing | Vendor program, review thresholds | A working URL — live in minutes |
| Cost | Free listing, paid visibility | Free listing, earned visibility |
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Stop shouting into the void.
The buyers are already here. Launch free today — your product goes live instantly and gets routed to the communities looking for it.
FAQ
Is Capterra worth it for a small startup?
Only with a PPC budget. Free listings exist but visibility goes to bidders. For products without ad budgets, engagement-ranked directories like OnlyFoundrs are the better surface.
Do I need reviews to rank?
No — ranking is driven by engagement signals (votes, clicks, saves). New products can rank from day one.
Who uses OnlyFoundrs to find software?
Founders, developers, and early adopters actively looking for new tools — the audience most likely to try something new.
Is it actually free?
The listing is free permanently. Pro ($5/mo) adds boost placement and analytics — optional, never required.